![]() ![]() YouTube is an open platform where anyone can watch your content. Since the audience size on YouTube is much bigger than on any other platform, any monetization method is likely to earn you more money. For example, as your YouTube audience grows, you can earn with Google Ads, sponsored content, affiliate offers, etc. Live streaming on YouTube opens up multiple monetization options for your business. If you optimize your video using YouTube SEO techniques, you can easily feature in Google’s search results and attract organic visitors to your channel. When your live stream ends, it is added to your channel’s video library. How? Google owns YouTube and regularly shows YouTube videos in its search results against relevant search keywords. Live streaming on YouTube can help you attract thousands of visitors through organic search results. This gradually increases the size of your online community and your brand’s influence. When you regularly live stream high-quality video content on YouTube, people start subscribing to your channel. YouTube is one of the best places to grow your online audience and build a solid community around your brand. This makes it easier for your audience to discover your content and subscribe to your YouTube channel. Plus, YouTube’s algorithms regularly recommend new videos, live streams, and channels to its users based on their interests. So, your audience doesn’t need to install any extra apps to watch your content. Easily Accessible To Your AudienceĪlmost every smartphone user has the YouTube mobile app making it the number one choice for viewing digital content. No other streaming platform offers such exposure for free. YouTube Live gives you free access to millions of relevant YouTube users in your industry. YouTube is the world’s biggest online video streaming platform, with more than 2.5 billion monthly active users and the first choice for most digital content viewers. Let’s quickly discuss some of the main benefits. Live Streaming on YouTube Live has numerous benefits for online marketers, digital product sellers, and any business looking to engage its audience. The Benefits Of Live Streaming On YouTube Using these live stream sessions, digital product sellers and online marketers not only engage their subscribers and attract new viewers but also build their brand’s credibility by showcasing their best content live. ![]() You’ll find numerous YouTube live streams by digital product sellers, course creators, coaches, and marketers at any time. Since YouTube Live is so easy to use and accessible to everyone, even beginner online course creators and marketers can use it to great effect. They can also see the number of people watching your stream and can communicate with you using the live comments section under your video. Once you go live on YouTube, your viewers can see the “Live” icon in your video player indicating the live stream. Or, you could create private or unlisted live streams that only your selected viewers can see. There’s even a dedicated YouTube Live channel you can subscribe to keep track of your favorite live streams.Īs a content creator, you can create public live streams that any YouTube user can watch. But while Twitch is known primarily for video game streams, YouTube Live is used for live streaming sports & entertainment events, online courses, webinars, news, talk shows, and all kinds of content. Launched in 2011, YouTube Live is the world’s second most popular live streaming platform behind Twitch. YouTube Live is a free live streaming platform that allows you to broadcast pre-recorded and real-time live stream videos to unlimited viewers worldwide. Plus, I’ll share methods, strategies, tips, and tools to help you create YouTube live streams that stand out from the crowd and help you drive more conversions. In this detailed guide, I’ll show you how to live stream on YouTube the right way. In short, live streaming on YouTube can be a game-changer for your brand’s online marketing strategy. Jeff Cobb – Learning Revolution Founderĭid you know that 80% of consumers would rather watch a brand’s live video than read an article on its blog? Now combine this with the fact that 70% of users prefer YouTube Live over any other live streaming platform.
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